Archive for December, 2012

Facebook has plans to launch auto-playing video ads in 2013.

facebook-videoUS ad and marketing website Ad Age is reporting that the new video ad product will be unveiled in the first half of the new year to attract more advertisers.

The site reports that Facebook executives said video advertisers would be able to place 15-second video ads on desktop and mobile app versions of Facebook, which play automatically.

The ads on the desktop version will reportedly grab users’ attention by extending into the left and right columns of the screen.

Executives said the product would be available to advertisers by April, and videos would be allowed to be shown to users up to three times a day, the report said.

Be the first to comment

Twitter has announced that from today it will allow users the opportunity to download all of their Tweets.

twitterAll of your tweets from the first to the last will be available for you to download for viewing in all their greatness or to cringe at.

“Today we’re introducing the ability to download your Twitter archive so you’ll get all your tweets (including retweets) going back to the beginning,” the company wrote in a blog post.

“Once you have your Twitter archive, you can view your tweets by month, or search your archive to find tweets with certain words, phrases, hashtags or @usernames. You can even engage with your old tweets just as you would with current ones.

Previously users were only able to search for their last 3000 tweets and the rest of their timeline was only available to advertisers who paid for access to your entire Twitter history.

Now, users can access all of the data they have provided the service.

To download your tweets, go Twitter and click on settings, scroll to the bottom of the page and check the option to request your Twitter archive.

Twitter will then email you with instructions on how to download your archive once it’s ready.

Not everyone will have access to the feature today, however. The company said it would be rolling out the feature over the next few months.

1 Comment. Join the Conversation

Instagram snaps under pressure from users

Posted December 19, 2012 By David Kolle

Instagram has done a back flipped and promised it won’t sell users’ photos.

Facebook-acquires-InstagramChanges to the privacy policy and terms of service at Facebook-owned Instagram taking effect on January 16 include wording that lets people’s pictures be used by advertisers at either online venue.

“You hereby grant to Instagram a non-exclusive, fully paid and royalty-free, transferable, sub-licensable, worldwide license to use the content that you post on or through the service,” the new terms of service state.

“You agree that a business or other entity may pay us to display your username, likeness, photos, and/or actions you take, in connection with paid or sponsored content or promotions, without any compensation to you.

This lead to a number of users which included celebrities to leave the photo-sharing service.

Instagram this morning backed away from any intention of selling users’ photos to advertisers and said it would not use photos in advertisements. But it did not rescind its intention to make use of members’ information and photos in some form.

It was reported that Pink, Mia Farrow and Taraji P Henson were among the stars who were turning their backs on Instagram after privacy conditions were changed.

In a post on Twitter Pink writes: “I WILL BE QUITTING INSTAGRAM TODAY. WHAT A BUMMER. YOU SHOULD ALL READ THEIR NEW RULES”.

It was also reported that actress Henson also sent out a warning to her followers, alongside a link to an article detailing the updated conditions.

“If this is true I will have to delete my acct (account). you have until January 16th to do so,” she tweeted while Farrow admits she has no problem dumping the photo-enhancement technology, writing, “A small pleasure: deleting my Instagram app.

Instagram today sought to clarify its intentions, saying it will not sell photos.

“Our intention in updating the terms was to communicate that we’d like to experiment with innovative advertising that feels appropriate on Instagram,” Instagram co-founder Kevin Systrom wrote on the Instagram blog.

“Instead it was interpreted by many that we were going to sell your photos to others without any compensation.

“This is not true and it is our mistake that this language is confusing.

“To be clear: it is not our intention to sell your photos. We are working on updated language in the terms to make sure this is clear.

Instagram also rejected claims user photographs would be used in adverts.

“We do not have plans for anything like this and because of that we’re going to remove the language that raised the question,” it added.

The company suggested its real aim in updating the user terms was to allow individual users and companies to pay to “promote” their content, in the same way that’s currently allowed on Facebook and Twitter.

“We envision a future where both users and brands alike may promote their photos & accounts to increase engagement and to build a more meaningful following,” it added.

Instagram contended that it is not claiming ownership of people’s pictures, just that it can do what it wishes with images.

Twitter and Instagram forums were ablaze with debate regarding whether to delete accounts before the new rules kick in.

“Bye-bye Instagram,” tweeted Scott Ninness. ”Who in their right mind will use a service that allows your images (to) be sold with no financial remuneration to you?

“Everybody should continue using Instagram but just take blurry photos of sandwiches,” suggested a Twitter user by the screen-name Michele Catalano.

Some people “tweeted” in defense of Instagram, arguing that it is a “mega-business” that needs to make money.

Another Twitter user predicted that a handful of Instagram users will abandon the service and “everyone else will stick around”.

The move that would let advertisers work with people’s Instagram pictures comes as the service tries to channel people to its website to view posted images.

Instagram this month made it impossible for Internet users to view its images in messages at fired off at Twitter.

Instagram, which has some 100 million users, is seeking to route photo viewers to its own website, where it has the potential to make money from ads or other mechanisms, instead of letting Twitter get the benefits.

Previously, Instagram pictures shared in messages tweeted from smartphones could be viewed unaltered at Twitter.

Twitter responded by adding Instagram-style photo sharing features of its own.

Yahoo! joined the fray last week by making it more enticing for iPhone users to use its Flickr photo service.

Instagram rose to stardom with the help of Twitter, but has distanced itself from the messaging service since Facebook completed its acquisition of Instagram in September.

The original price was pegged at $US1 billion but the final value was less because of a decline in the social network’s share price.

 

Be the first to comment

Facebook's couples pages exist without your knowledge

Posted December 19, 2012 By David Kolle
Facebook has launched dedicated ‘couple’ pages for those who have said they are “in a relationship”.

FacebookFacebook recently introduced couples pages that link people who nominate each other as being “in a relationship”, whether they wanted their relationship documented or not.

How does it work?

It’s a Facebook profile page that shows all the publicly shared information between the two members of the couple.

It shows a timeline of the updates, photos and events in which both of you have been tagged, even nominating a group photo from the archives as a header.

This is not an opt-in page you request. If you have indicated a relationship status as “engaged,” “married” or “in a relationship” to a specified Facebook member, Facebook will have generated the page for you. It is similar to Friendship pages that have been a Facebook feature for several years, but it is easier to find with a dedicated web address.

Where it is?

Go to facebook.com/us to find the couples page for you and that special person in your life. The page will appear as long as you are logged into Facebook on the computer.

How to manage it?

The good news is that it manages itself. The bad news is, the only way to get rid of it is to end the relationship, well as far as Facebook is concerned that is.

Be the first to comment
%d bloggers like this: